Untitled-3-01.jpg

Rebranding Japanika

This project was done for an assignment in a branding class. 

The brief was to choose a business which we think should be rebranded, and design new visual language for it.

I chose to rebrand Japanika, an Israeli Japanese restaurant chain. The key values I highlighted were authenticity, freshness and healthiness.

AdobeStock_121570955.jpg
Brown Paper Bag MockUp.jpg
Screen Shot 2019-01-09 at 17.12.58.png